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Wizard! : Harry Potter's brand magic

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Wizard! : Harry Potter's brand magic

by
Brown, Stephen, 1955 March 23-

Publication date
Topics
Potter, Harry (Fictitious character), Potter, Harry, Character merchandising, Branding (Marketing), Advertising -- Brand name products, Marke
Publisher
London : Cyan
Collection
internetarchivebooks; inlibrary; printdisabled
Contributor
Internet Archive
Language
English
191 pages : 18 cm

Harry Potter may not be the biggest brand in the world, or the most venerable, but his story is one of the most dramatic. This text tells the story of the Harry Potter brand and how it has taken the entertainment world by storm

Includes bibliographical references
Access-restricted-item
true
Addeddate
2022-02-16 15:14:01
Autocrop_version
0.0.5_books-20210916-0.1
Boxid
IA40347006
Camera
Sony Alpha-A6300 (Control)
Collection_set
printdisabled
External-identifier
urn:oclc:record:1302546160[WorldCat (this item)]
urn:lcp:wizardharrypotte0000brow:lcpdf:1fe816c7-94a0-4fd5-8682-e42a44222411
urn:lcp:wizardharrypotte0000brow:epub:11be00c3-a2e4-4dfe-b60c-55a1bf8e6ed5
Foldoutcount
0
Identifier
wizardharrypotte0000brow
Identifier-ark
ark:/13960/s2shvwtd9r0
Invoice
1652
Isbn
1904879306
9781904879305
Full catalog record
MARCXML

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