THE latest man to join David Beckham as the face of Emporio Armani Underwear is actor Takeshi Kaneshiro, who will be the first Asian model to appear in one of the brand's advertising campaigns.
"I have always been a great admirer of Giorgio Armani, not only for his remarkable accomplishment as master of style but I very much respect his enduring support of the film industry," says Kaneshiro, who has appeared in over 30 films.
"I am excited to collaborate with Takeshi on this new advertising campaign. He is a film and style icon in Asia where his fame transcends cultures both East and West. His sense of effortless style is very contemporary and sophisticated and together with his good look makes him the ideal testimonial for Emporio Armani," adds Giorgio Armani of the autumn/winter 2008-9 campaign.