Hasbro Q&A/January 2011: Answers

1. Hasbro has stated that the "War for Cybertron" game, the "Exodus" novel, and the "Transformers: Prime" cartoon are all meant to take place in the same universe. Yet, while similar in a general sense, all three contradict each other on both minor and major story points. For example, an overabundance of Dark Energon is what made planet Cybertron uninhabitable in WfC and Exodus, yet "Darkness Rising" had Megatron firing a bunch of Dark Energon at Cybertron to create his zombie army (when, in theory, the planet should have been full of the stuff already). What are your feelings on these contradictions and your show's connection to Exodus and War for Cybertron? Do you consider all three the same exact universe, or are they more akin to alternate versions of the same story? (And how about that Dark Energon situation, anyway?)

The reasons for the confusion will be revealed in the stories that will be told over the next few years across all content formats, Dark Energon's mystery is part of the plan and not an oversight. Dark Energon is a newly introduced substance and will be a major factor in the coming conflict it should not be clear to fans as to what is going on as the final card hasn't been played. Continuity does not always mean a 100% connection rather a plan to avoid out right contradiction but we absolutly see most Hasbro Transformers projects connected to this modern continuity in the coming decade. -- Aaron Archer; VP IP Development, Hasbro