Retailing; Principles and Methods

activities advertising Advertising Age Business Week buyer Chain Store Age chapter cost customers department store developed discount house discussion display division employees established evaluation Executives Edition F. W. Woolworth Company factors fashion firms functions grocery illustrate important increased inventory J. C. Penney Company Journal of Retailing large retail large stores layout leased major manufacturers ment merchandise manager methods Montgomery Ward National Retail Merchants offer operating percent period personnel persons policies problems profit proprietor purchases resident buying office responsibility result retail executive retail field retail organization retail stores Review Robinson-Patman Act Roebuck and Co salary sales-supporting salespeople self-service selling shopping centers small store specialty stores specific store manager success supermarket tion trade trend types units usually vendors W. T. Grant wholesalers Women's Wear Daily York