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From the Publishers of GameWEEK Magazine

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Timely News from the Interactive Entertainment Industry


April 5th, 1999


 

Sierra and Relic Launch Web Site [4-5-99 5:32pm ET]
Sierra Studios and Relic Entertainment announced the launch of a new Web Site dedicated to their upcoming game, Homeworld. www.homeworld.net features screen shots, an official newsletter, and general information about the game which is due to ship this June.

Mattel Announces Release Schedule
 
[4-5-99 4:33pm ET]
Mattel Media has released its list of new titles that will be available in the fall of 1999. On the list are:

Barbie Gotta Groove CD-ROM, a title allowing girls to choreograph 3D dance routines on the computer.

Barbie Super Sports CD-ROM
, a game that lets girls snowboard and in-line skate.

Barbie Riding Club for the PlayStation. The first Barbie console title, Riding Club allows girls to choose a horse and then race it.

Hot Wheels Crash CD-ROM, a title that lets players re-create Hollywood movie destruction scenes using virtual Hot Wheels.

Matchbox Caterpillar On The Job Construction CD-ROM, lets kids use virtual Caterpillar vehicles to dig tunnels, move earth, demolish buildings and more.

Men are from Mars, Women are from Venus CD-ROM and Gift Set, the game allows men and women to answer questions about the opposite sex. The gift set contains a card game and excerpts from the book, as well as the CD-ROM.

Due Out this spring is:

Barbie Ocean Discovery for Game Boy Color, an underwater adventure based on the PC CD-ROM title. The game lets players solve puzzles and games.

Call to Power
Hits Stores
 
[4-5-99 4:00pm ET]
Activision, Inc.’s game Civilization: Call to Power is now available in retail stores. The title is a world-building game that challenges players to create the greatest empire of all time.
     The game is launching with a multi-million dollar marketing campaign that includes broad-based print and online advertising, retail-specific promotions and in-store merchandising. Call to Power has a suggested retail price of $49.95.

Project Two Announces Release Dates
[4-5-99 4:00pm ET]
Project Two Interactive, a GT affiliate based in the Netherlands, has announced that it will be releasing MadTrax and Liath in the United States on September 1, 1999. MadTrax is a futuristic combat racing game and Liath is a point and click adventure title.

The Learning Co. Hires New General Manager
[4-5-99 2:55pm ET]
The Learning Company has given Jim Dredge the position of general manager of its school division. Dredge will oversee all of the school division’s operations including product development, sales and marketing. He will also manage operations for Learning Services, an educational software reseller owned by The Learning Company.
     Before joining The Learning Company, Dredge held senior management positions with companies including Simon and Schuster, Invest Learning Corporation, Jostens Learning Corporation and Control Data Corporation.

Age of Empires Expansion Still Popular
[4-5-99 2:55pm ET]
According to Microsoft, its Age of Empires Expansion: The Rise of Rome has surpassed more than one million downloads from its official Microsoft site. In addition, the company says the expansion is the second-most popular strategy game download on CNET Download.com, with more than 350,000 downloads to date.
     The expansion was released in November of last year but is apparently still a popular item. The Age of Empires Gold Edition, a bundle package combining Age of Empires and Age of Empires Expansion was released last month. It sells for $39.99.

Amazon and Wal-Mart Settle Out of Court
[4-5-99 2:30pm ET]
Amazon.com and Wal-Mart Stores are in the process of settling a lawsuit filed by Wal-Mart. The suit claimed that the bookseller hired employees away from Wal-Mart to steal the retailer’s trade secrets.
     As part of the settlement, Amazon.com agreed to reassign former Wal-Mart employees to new jobs different from those they held at Wal-Mart. In addition, Amazon.com will return information brought to the company from former Wal-Mart employees. The settlement did not call for Amazon.com to pay Wal-Mart damages and Amazon.com did not have to admit any wrongdoing.

A&L Hired to Promote Computec Media
[4-5-99 2:30pm ET]
Computec Media, a publisher of PC and videogame magazines based in Germany, has hired Anderson & Lembke to launch an ad campaign. The campaign will push Computec Media’s forth-coming North American consumer publications. It will include television, print, outdoor, cinema and Web advertising.
     According to company officials, Anderson & Lembke was chosen because of its experience promoting game titles such as Flight Simulator, Age of Empires and Motocross Madness.

Win South Park Arcade Game
[4-5-99 2:30pm ET]
Comedycentral.com is giving fans a chance to win a South Park arcade pinball game. Those interested simply need to play the online version of the game. This person with the highest score will receive the arcade game. The contest starts today and runs through April 30. The South Park arcade pinball game was developed and is distributed by Sega. It can be found in arcades throughout the country.

Railroad Tycoon II
Expansion Pack Prepared
[4-5-99 12:40pm ET]
PopTop Software announced today that it will be releasing Railroad Tycoon II: the Second Century, an expansion pack for Railroad Tycoon II.
     "The Second Century will provide even more challenging and intriguing gameplay for all those gamers who have been ‘working on the railroad’ since we released Railroad Tycoon II in November," said Phil Steinmeyer, PopTop Software’s CEO and lead designer of Railroad Tycoon II in a press release today.
     The expansion pack will feature new trains and 15 stand-alone maps. It is due for release in late April.

Dynamix Plans New Flight Sim 
[4-5-99 12:40pm ET]
Dynamix is developing a new flight simulation entitled Desert Fighters. The title is re-inacting the World War II North Africa campaign of operations.
     "The ‘Battle of Supplies’ that took place in North Africa is one of the most important, yet least explored, historical campaigns that pilots faced during World War II," said Mike Jones, executive director of Desert Fighters.
     The release date for Desert Fighters is October of 1999.

Elysium
Development Stops
[4-5-99 11:50am ET]
Cavedog Entertainment has decided to stop development of Elysium and is reassigning members of that development team to other projects. John Cutter, lead designer, has been assigned to work on a new game. Cavedog has not yet announced what the new game will be. The company did not specify why it was stopping work on the game.

Play Fierce Harmony Beta Free
[4-5-99 11:50am ET]
A free beta version of Fierce Harmony is available at GameStorm, an online gaming site. The title is a ritual sword fighting game that allows competitors to develop combat maneuvers and strategies to battle other players. After the free beta period, the game will be added to GameStorm’s list of premium offerings.

Midway Ships New Arcade Game
[4-5-99 11:50am ET]
Midway Games Inc. announced today that its latest arcade game NBA Showtime: the NBA on NBC shipped nationwide to arcades last week. The title is a four-player game featuring Shaquille O’Neal, Kevin Garnett, Karl Malone and more.

AMD Launches Next Volley At Intel
[4-5-99 11:20am ET]
Advanced Micro Devices Inc., competing head to head with Intel Corporation’s Pentium technology, today launched a faster computer chip aimed at the consumer and small business personal computer markets.
     The Company said its new AMD-K6-2 microprocessor -- the brains of a computer -- clips along at 475 megahertz and is quicker than Intel's fastest Pentium II processor, a chip used extensively in consumer and small-business PCs. AMD said International Business Machines Corporation would use the chip in an Aptiva consumer PC system it plans to release to the retail market.

NEWS FROM FRIDAY


Nvidia and Guillemot Partner in EB Promotion 
[4-2-99 2:15pm ET]
Nvidia Corp. and Guillemot International will be jointly promoting graphics boards based on Nvidia’s new TNT 2 chip at Electronics Boutique stores.  Guillemot’s new board line called Xentor will be aimed specifically at the gaming market.  The boards are being offered with either 16 MB of video memory at an estimated street price of $149.99 or with 32 MB of video memory at $229.99.  EB has started a pre-sell program for the boards at its site.

Microsoft’s Likely Ad Focus Shift  [4-2-99 2:15pm ET]
With Microsoft Corp.’s long-awaited reorganization announcement, the Company says they will put more emphasis in product groups with customer focused advertising which suggests a shift away from the broad product-specific ads they have been promoting towards ads promoting solutions targeted at a certain customer type.  The Company expects there to be “a little extra zing” in its marketing and product development due to the increase in autonomy among the product groups.

Sega Selects CA Solution for IT Operations  [4-2-99 2:15pm ET]
Computer Associates International Inc. has announced that Sega Enterprises Ltd.  is deploying CA’s Inicenter TNG to increase the efficiency of its IT operations and improve service levels.  Sega had wanted to improve desktop management, specifically in-house software delivery and asset management.  In Fiscal 1999, Sega plans to expand the number of nodes that will be managed by Unicenter TNG.  The Company also plans to introduce Unicenter TNG at its individual amusement facilities, where it will be deployed in the nationwide system used for managing sales and staff attendance at approximately 900 outlets administered by 53 sales offices throughout Japan.  Sega plans to use Unicenter TNG for the comprehensive management of all system resources.

Staples Picks Charlotte for New Distribution Hub  [4-2-99 2:15pm ET]
Staples, Inc. has announced it has signed a lease for a multi-channel distribution center in Charlotte, N.C. which will be operational in the Fall of 1999 and will serve contract, catalog and e-commerce customers. The Company feels the new center will help support its expansion in the Southeast and by moving to a multi-channel distribution strategy will result in lower delivery costs and better customer service.

IBM Gets Tough on Sites  [4-2-99 2:15pm ET]
According to its interactive advertising agency, OgilvyOne, IBM Corp. will pull its web advertising from any web site that does not post a privacy policy. The new policy takes effect on June 1 for North America-based sites.  IBM officials estimate that approximately 70 percent of the 800 web sites that currently carry their advertising would not make the cut today if the policy went into effect immediately.

Compaq Introduces Prosignia Line at Retail  [4-2-99 2:15pm ET]
Compaq Computer Corp. recently made available their Prosignia line of personal computers in 600 retail outlets across the U.S.  The line will be available in select CompUSA, Office Depot, OfficeMax and Staples stores.  The Company is also rolling out 1,300 kiosks where customers can custom-configure Prosignia products.

Yahoo! Looks Into Its Crystal Ball  [4-2-99 2:15pm ET]
Yahoo!’s president, Jeff Mallett, declared yesterday that three companies would dominate the Internet by the end of next year and those three would be Yahoo!, AOL and Microsoft Network.  Yahoo! plans on securing its position as one of the dominant three by making acquisitions in three key areas on a continuous basis: media, communications and direct services.  The Company has announced it will invest $6.08 billion in Broadcast.com.

CyberShop Refocuses On Off-Price/Outlet Store Market [4-2-99 2:15pm ET]
CyberShop International, Inc., an e-tailer, has decided to refocus its main site and concentrate its merchandising offerings on the off-price and outlet store categories.   The Company plans to sell brand name, first-quality, end-of-season and excess merchandise at deep discounts of 20 to 80 percent off original prices everyday.  Some of the current deals offered are: N64 Console with two controllers priced at $129.99 versus the regular price of $150, Sony PlayStation Console priced at $99.99 versus the regular price of $130 and Nintendo’s Game Boy Color hand-held system priced at $69.99 versus the regular price of $80.

Heavy Gear II Tourney Begins [4-2-99 11:45am ET]
Activision announced that its Heavy Gear II Duelist Tournament started yesterday over Case’s Ladder and Mplayer. The first phase of the tournament continues through May 28th. The contest can be entered by downloading the game demo or purchasing the full retail version, then registering on either of the tourney sites (www.casesladder.com/hg2 and www.mplayer.com/join/hg2). Play takes place on Mplayer with Case’s being the "reporting" site for scores.
     The top 250 scores on Case’s and other qualifier tournaments will continue to the semifinals, a set of four battles taking place on May 29th and 30th. The winner of each semifinal will be flown (with a guest) to Activision’s Santa Monica, Calif., headquarters for the finals on June 26, with the overall champion taking home $5,000. The other combatants will have a prize breakdown of $2,500 for second place, $1,500 for third place and $1,000 for fourth place.

StarCraft Tourney Ends First Season
[4-2-99 11:45am ET]
Blizzard Entertainment announced that the first season in the StarCraft: Brood War World Championships on Battle.net has concluded, and the top 16 players are now set to fight it out through April 15th for pride, over $3,000 in prizes and entry into the World Championships. Subsequently, Season 2 started yesterday and will run through June 30th; and the final battle for over $14,000 in prizes will be held August 2-4.
     Thanks to the use of unique names in StarCraft: Brood War, the list of first-season winners has an interesting look. Trust us, in typing this up we accidentally put our modem on a noisy phone line:
1. X'Ds~Grrrr
2. Kain-The-Feared
3.CrazyJim~LiZaD
4. min-ah
5. +illusia+
6. [33]Aviatrix
7. Shin_Ju_Young
8. sk01
9. D22-soso
10. :+:Stinger:+:
11. [Legend]Daddy
12. Chris_Low
13. @~Thuggy~
14. Lee.Joo-wan
15. CoP~Slayer
16. {PH}Expo

Digital River Hires New VP of DM [4-2-99 10:30am ET]
Digital River, Inc.  has announced the hiring of Linda C. Ireland as Vice President of Direct Marketing.  Ms. Ireland will manage the direct marketing, merchandising and promotional services that the Company provides to its software publisher and online retail clients.

Disney Names New Marketing Head of Consumer Products [4-2-99 10:30am ET]
Disney Consumer Products has announced the appointment of Judy Fearing to the newly created position of Senior Vice President, Global Marketing and Studio Development.  Ms. Fearing will be responsible for developing and implementing marketing and branding strategies around the world for all of Disney’s Consumer Products’ businesses: Disney Interactive, Disney Direct Marketing, Licensing, The Disney Store, Buena Vista Publishing and Walt Disney Art Classics.

 
 


 

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