Audited Site Traffic Data for Publishers Weekly	Download as an Adobe pdf
No traffic history is available for the current calendar year.
Month Year Unique Browsers Page Impressions User Sessions Unique Browser Frequency Page Duration User Session Duration November 2013 862,653 1,642,044 1,077,431 1.25 02:20 01:28 October 2013 730,246 1,493,436 954,911 1.31 02:01 01:08 September 2013 650,019 1,335,023 844,659 1.30 01:55 01:07 August 2013 639,801 1,385,848 865,038 1.35 01:56 01:10 July 2013 689,199 1,500,075 923,864 1.34 01:53 01:10 June 2013 642,128 1,429,980 868,381 1.35 01:55 01:15 May 2013 749,654 1,554,966 985,970 1.32 02:01 01:10 April 2013 673,541 1,478,210 919,254 1.36 01:57 01:11 March 2013 664,877 1,499,599 909,192 1.37 01:57 01:16 February 2013 707,548 1,475,334 927,394 1.31 01:55 01:08 January 2013 679,397 1,587,565 922,118 1.36 01:46 01:17 December 2012 594,532 1,424,220 763,648 1.28 01:36 01:23
Audit Opinion: The traffic data reported herein is the result of an audit performed by BPA Worldwide. The audit was conducted in accordance with generally accepted industry audit standards and follows the measurement guidelines and metric definitions issued through the Interactive Advertising Bureau (IAB) Audience Reach Measurement Guidelines. In the opinion of BPA Worldwide, the traffic data presented represents an objective and accurate account of this site’s activity.
Audit Methodology:
1. An audit is a verification of that which has already been measured meaning traffic data collected, processed and reported. 2. The BPA audit process was developed in consideration of the IAB Guidelines for Audience Reach Measurement. 3. The audit is based on tag placement verified through testing to insure all site pages are tagged (to avoid undercounting) and no pages carry multiple tags (to prevent over counting). 4. The audit reserves the right to reprocess log files to compare results with analytic tool reports. This includes BPA seeding to insure log file integrity. 5. While the audit process is technology based, experienced staff handle results analysis and resolution of any discrepancies.